San Francisco, California – April 7, 2005 - Yipes Enterprise Services, Inc. today announced the availability of Yipes FinancialConnect!SM, a scalable network solution that provides banks, brokers, hedge funds, institutional investors and investment managers with simple, scalable and cost-effective access to the largest Exchanges, ECNs, liquidity pools and trading platforms.

 

Using its Gigabit Ethernet Network, Yipes provides Yipes FinancialConnect! members with fast and scalable access to critical market information and services from 1Mbps to 1Gbps in 1 meg increments.  The Yipes FinancialConnect! community can access some of the largest providers of market data, trade handling, execution and post-trade services, including: ACTIV Financial, Belzberg Technologies, Boston Options Exchange, Inet ATS, Lava Trading, Philadelphia Stock Exchange and Trading Technologies.  In addition, as a Layer 2 network, Yipes supports the following protocols to enable transparent access to popular market data feeds: UDP multicast, TCP/IP, FIX and ITCH.

 

“We are fortunate to have built a strong reputation in the financial community,” said Keao Caindec, Yipes vice president of marketing.  “With the increasing importance of speed and reliability in electronic trading, the financial community continues to demand performance and scalability to support their growing requirements.  FinancialConnect! addresses these issues and meets this growing demand in the financial market.”

 

“With Yipes, our customers are able to access the Activ Content Platform (ACP), a real-time financial information management platform and our consolidated exchange data feed in a cost-effective manner that is easy to integrate and scale,” said Steve McNeany, chief executive officer of ACTIV Financial.

 

Yipes established FinancialConnect! to fill an unmet network need among trading platforms and financial exchanges.  The rapid growth of electronic trading has left many in the financial community struggling to economically and securely scale access to global market data feeds.  Yipes addresses these issues by matching simple, scalable and highly robust Ethernet services with direct access to financial data.  The result is a 30 to 70 percent total cost of ownership reduction and the ability for these organizations to handle multiple data feeds over a less expensive infrastructure.

 

About Yipes Enterprise Services, Inc.

 

Yipes Enterprise Services is the leading global provider of managed, end-to-end Ethernet solutions for enterprise customers. Yipes offers a uniquely scalable suite of networking services that combine the speed, simplicity and cost effectiveness of native Ethernet with Yipes proprietary bandwidth-on-demand functionality. Yipes provides optical Ethernet services in and across major metropolitan markets throughout the United States and the UK including: New York, Los Angeles, Washington DC, San Francisco, Chicago, Philadelphia, Dallas, Houston, Seattle, Denver, San Diego and London.

 

About ACTIV Financial Systems, Inc.

 

ACTIV Financial Systems, Inc. was formed in 2002 in response to industry-wide concerns over the recent and rapid consolidation of the real-time market data industry. Several former senior management and technology development veterans from A-T Financial Information, Inc. (Thomson/Primark) and ICV Ltd./Thomson/Primark Global Topic have joined forces to form a new company - ACTIV Financial Systems, Inc.

 

ACTIV Financial Systems, Inc. will develop, implement and support a comprehensive suite of market data products including real-time market data feeds, a first-ever commercial publishing suite (including ticker plant and applications software enabling consolidation, distribution and display of data), and traditional quote terminals. ACTIV Financial Systems, Inc.'s mission is to provide products and services that maximize its customers' ability to apply and profit from time-sensitive securities exchange-based market information. The company will provide customers with not only real-time market data, but with enabling software, consulting services and support.

 

ACTIV Financial Systems, Inc.'s products will incorporate a wide range of data sources including global exchange data feeds, corporate action records, fundamental data and news content. High performance middleware, order routing connectivity and enterprise data tools will also be available. Additionally, clients who choose direct access to exchange feeds will be provided with fully documented source code and operator terminals for integration of both external and internally created datasets, as also integrated software control modules for exchange entitlement, reporting and usage monitoring for enterprise system administration.

 

For Immediate Release

 

Contact:
Eric Lubbers or Don Hunt
Lambert, Edwards & Associates, Inc.
616 233 0500 phone
mail@lambert-edwards.com